Privacy Policy
Last updated: 1 March 2025
- Who We Are
- Information We Collect
- How We Use Your Information
- Legal Basis for Processing (GDPR)
- Cookies and Tracking Technologies
- How We Share Your Information
- International Data Transfers
- Data Retention
- Your Rights
- California Privacy Rights (CCPA)
- South African Privacy Rights (POPIA)
- Children's Privacy
- Security
- Third-Party Links
- Changes to This Policy
- Contact Us
1. Who We Are
LinkDaddy Build ("we", "us", "our") operates the website linkdaddybuild.com and provides website design, development, repair, and digital infrastructure services. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website or engage our services.
If you do not agree with the terms of this Privacy Policy, please do not access the site or use our services.
2. Information We Collect
Information you provide directly: When you submit an audit request, contact form, or service enquiry, we collect your name, email address, phone number (if provided), website URL, business name, and any message content you include.
Automatically collected data: When you visit our site, our servers and analytics tools may collect your IP address, browser type and version, operating system, referring URL, pages visited, time on site, and device type. This data is collected in aggregate and is not linked to your identity unless you have submitted a contact form.
Cookies: We use cookies and similar tracking technologies as described in our Cookie Policy.
3. How We Use Your Information
We use the information we collect to:
- Respond to your enquiries and deliver the services you have requested.
- Send project updates, invoices, and service-related communications.
- Improve our website, services, and user experience.
- Analyse site traffic and usage patterns in aggregate.
- Comply with legal obligations and enforce our Terms of Service.
- Detect, prevent, and address technical issues or fraudulent activity.
We do not sell, rent, or trade your personal information to third parties for their marketing purposes.
4. Legal Basis for Processing (GDPR)
If you are located in the European Economic Area (EEA) or United Kingdom, we process your personal data under the following legal bases:
- Contractual necessity — to deliver services you have requested.
- Legitimate interests — to improve our services and prevent fraud.
- Consent — for non-essential cookies and marketing communications (where applicable).
- Legal obligation — to comply with applicable laws and regulations.
5. Cookies and Tracking Technologies
We use essential cookies required for site functionality and optional analytics cookies to understand how visitors use our site. You can manage your cookie preferences at any time via the cookie consent banner or our Cookie Policy. Disabling non-essential cookies will not affect your ability to use the site.
6. How We Share Your Information
We do not sell your personal information. We may share your data with trusted third-party service providers who assist us in operating our website and delivering our services, including:
- Hosting and infrastructure providers (servers, CDN, database).
- Email delivery services (for transactional emails only).
- Analytics platforms (aggregate, anonymised data only).
- Payment processors (if applicable — we do not store card data).
All third-party providers are contractually required to handle your data in accordance with applicable privacy laws and our instructions. We may also disclose your information if required by law, court order, or to protect the rights, property, or safety of LinkDaddy Build, our clients, or the public.
7. International Data Transfers
Our servers and service providers may be located outside your country of residence, including in the United States. If you are located in the EEA or UK, we ensure that any transfer of personal data to countries without an adequacy decision is protected by appropriate safeguards, such as Standard Contractual Clauses (SCCs) approved by the European Commission.
8. Data Retention
We retain your personal data only as long as necessary to fulfil the purposes for which it was collected, or as required by applicable law:
- Contact form submissions: up to 24 months from the date of submission.
- Active client project data: for the duration of the engagement plus 3 years.
- Analytics data: up to 26 months in aggregate form.
- Legal and financial records: as required by applicable tax and commercial law (typically 7 years).
You may request deletion of your personal data at any time by contacting us. We will comply unless we are required to retain the data by law.
9. Your Rights
Depending on your jurisdiction, you may have the following rights regarding your personal data:
- Right of access — to request a copy of the personal data we hold about you.
- Right to rectification — to request correction of inaccurate or incomplete data.
- Right to erasure — to request deletion of your personal data ('right to be forgotten').
- Right to restriction — to request that we limit how we process your data.
- Right to data portability — to receive your data in a structured, machine-readable format.
- Right to object — to object to processing based on legitimate interests or for direct marketing.
- Right to withdraw consent — where processing is based on consent, you may withdraw it at any time.
To exercise any of these rights, please contact us via our Contact page. We will respond within 30 days. You also have the right to lodge a complaint with your local data protection authority.
10. California Privacy Rights (CCPA)
If you are a California resident, the California Consumer Privacy Act (CCPA) grants you specific rights regarding your personal information:
- The right to know what personal information we collect, use, disclose, and sell.
- The right to delete personal information we have collected from you.
- The right to opt out of the sale of your personal information (we do not sell personal information).
- The right to non-discrimination for exercising your CCPA rights.
To submit a verifiable consumer request, please contact us via our Contact page. We will respond within 45 days as required by the CCPA.
11. South African Privacy Rights (POPIA)
If you are located in South Africa, the Protection of Personal Information Act 4 of 2013 (POPIA) grants you specific rights regarding your personal information. POPIA came into full effect on 1 July 2021 and is administered by the Information Regulator (South Africa).
Your rights under POPIA include:
- The right to be notified that your personal information is being collected.
- The right to access the personal information we hold about you.
- The right to request correction or deletion of inaccurate, irrelevant, or outdated personal information.
- The right to object to the processing of your personal information.
- The right to object to automated decision-making and profiling.
- The right to lodge a complaint with the Information Regulator.
Our Information Officer is responsible for ensuring compliance with POPIA. You may direct POPIA-related requests to:
For our full POPIA compliance statement, including our PAIA Manual and data processing records, please visit our POPIA Notice page.
12. Children's Privacy
Our website and services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately and we will delete it.
13. Security
We implement reasonable technical and organisational security measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. These measures include encrypted data transmission (HTTPS/TLS), access controls, and regular security reviews.
However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your data, we cannot guarantee absolute security. In the event of a data breach that poses a risk to your rights, we will notify you and relevant authorities as required by law.
14. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any third-party sites you visit.
15. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. We will post the updated policy on this page with a revised "Last updated" date. For material changes, we will provide more prominent notice. Your continued use of our website after changes are posted constitutes your acceptance of the revised policy.
16. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or how we handle your personal data, please contact us via our Contact page. We aim to respond to all privacy-related enquiries within two business days.
